It appears that WIAW is the thing to do ’round here. I’m not quite ready to start photographing my pints and nut butters, as is the fashion. But I did snap a photo, in the store today, of the back of a box of Special K cereal, which exclaimed “Willpower!” as some sort of advertisement for eating nothing but cereal as a healthy means to lose weight so you can finally love yourself, apparently. Anyway, I tried to post it to the Special K facebook page with #fuckoffKelloggs, but I guess Kellogg’s has some sort of magic powers to prevent facebook anti-friends from expressing anything other than crispy rice-flavored love for their brand online. Oh well, it still made me feel good and now I have a new favorite hashtag.


and also: #genericspecialkforeva


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